Customer Referrals

A referral is a trusted recommendation from another individual. Understanding what drives your customers is important for satisfying their needs. By creating an army of happy customers, you’ll be able to spread the word about your business through the mouths of...

Brand consistency! Why it matters

Brand consistency – Why it really does matter! Studies have shown consistently that when we make purchases it tends to be an emotional decision rather than a practical one. Don’t get me wrong, I know you’re savvy! Many of us are very thorough and diligent in...